Author - ShelleyP

SEO for images

SEO For Images: 10 Tips to Optimize Your Images for Search

When it comes to search engine optimization (SEO), most people focus on keywords, backlinks, and content quality. However, optimizing your images can significantly boost your website’s search performance and enhance user experience. This comprehensive guide will walk you through the essential steps to optimize your images for search, ensuring they contribute positively to your SEO strategy.

Why Image SEO Matters

Images play a crucial role in engaging website visitors and improving the overall user experience. Unlike humans, search engines can't interpret the...

core web vitals

What Are Core Web Vitals? How Do I Check?

SEO isn't just about keywords and backlinks anymore; it's about delivering a seamless user experience. Google understands this shift and has introduced Core Web Vitals as part of its Page Experience update to measure the user-centric aspects of web performance. These vitals are essential for ensuring that your website not only ranks well but also provides a pleasant browsing experience for your visitors. With the growing emphasis on user experience, mastering Core Web Vitals is more important than ever. But...

Lead Generation vs SEO

Lead Generation vs SEO

Businesses are constantly seeking the most effective strategies to grow their customer base and increase sales. Two of the most powerful approaches are Lead Generation and Search Engine Optimization (SEO). Both strategies have their unique benefits, but understanding which one to prioritize can make a significant difference in your overall marketing success. We'll breakdown the nuances of Lead Generation and SEO. Let's compare their advantages and help you decide which strategy aligns best with your business goals.

Understanding Lead Generation

Lead generation...

social media feed to wordpress

How to Add Social Media Feed to WordPress

Social media presence is essential for any business looking to engage with its audience effectively. Social media platforms like Facebook, Instagram, X (formerly Twitter), and LinkedIn are where people spend a significant portion of their online time. Scrolling and interacting with brands, sharing content, and forming opinions have become the online norm. Integrating your social media feeds into your WordPress website is an excellent way to showcase your latest posts, updates, and engage with visitors on multiple platforms. Not only does...

business reviews

3 Reasons Why Business Reviews Are A MUST-HAVE

Customer reviews have become a cornerstone of online business success. They are not just mere testimonials; they are powerful tools that can drive traffic, build trust, and significantly influence purchasing decisions. Customer business reviews act as social proof, providing potential customers with first-hand insights into your products or services, which can greatly impact their buying decisions. We understand the profound impact that reviews can have on your business. Reviews are not only a reflection of your brand's reputation but also a...

WordPress and Wix

5 Facts About WordPress and Wix Websites

Choosing the right platform for your website is crucial to your online success. WordPress and Wix are two of the most popular website builders, each offering unique features and benefits. Whether you're building a blog, an e-commerce store, or a professional portfolio, understanding the differences between these platforms can help you make an informed decision. Selecting the best platform can impact your site's functionality, design, user experience, and overall performance. In this article, we will explore five key facts about WordPress...

Indexing in SEO

What Does Indexing Mean in SEO?

If you've ever wondered what "indexing" means in the wild world of SEO, you're in the right place. Indexing in SEO may be common knowledge for some, but new to others. If you're new to the wonderous world of the web, don't worry! Buckle up, and let's dive into this essential concept, explore why it matters, and uncover some tips to ensure your website gets the attention it deserves from search engines.

What is Indexing in SEO?

Imagine the internet as a...

What is an XML Sitemap

What is an XML Sitemap?

What is an XML Sitemap?

If you're venturing into the world of website management and SEO, you've likely encountered the term "XML Sitemap." But what exactly is an XML sitemap, and why is it crucial for your website's success? In this article, we'll explore the ins and outs of XML sitemaps, how they work, and why they're an essential tool for improving your site's visibility and search engine ranking.

Understanding XML Sitemaps

An XML (eXtensible Markup Language) sitemap is a file that lists...

Best WordPress Themes for Beginners

5 User-Friendly Best WordPress Themes for Beginners

What are some of the best WordPress themes for beginners that are also user-friendly? The right WordPress theme can make or break your website's UX. A well-chosen theme not only enhances the visual appeal of your site but also ensures it performs well across various devices and screen sizes. This is particularly important in a mobile-first era, where more than half of all web traffic comes from mobile devices. As the internet continues to evolve, user expectations are higher than ever....

fact or fiction SEO

Fact or Fiction: 10 SEO Myths and Facts

SEO (Search Engine Optimization) is both revered and misunderstood. It's the secret sauce that can propel a website to the top of search results, but it's also surrounded by myths and misconceptions. As a web design and SEO agency, we're here to set the record straight. We've worked with dozens of websites from all over the globe, helping businesses of all sizes and niches to be optimized for search. Let’s dive into some common SEO myths and uncover the truth...