SEO

Analytics

What is Time on Site and Bounce Rate?

If you created and manage your own website or blog, chances are you’ve gotten curious as to how well your site is doing, and how many people have actually interacted with it. Using a popular analytics tool like Google Analytics, you’ll see a couple of different metric reports and might not even know or understand what some of them really mean. In this article, we’ll be looking at Time on Site and Bounce Rate, and answering the question, “What [...]

What affects your ranking on Google?

There are said to be over 200 factors that all play a part in your Google ranking. We do not know what all these factors are because Google keeps it a secret, but we can determine some common factors that definitely help determine what affects your ranking on Google. There are no top 5 specific factors that determine your website success or ranking. These 200+ factors change all the time, so bear in mind there is no quick ranking method. [...]

seo and adwords

What is the difference between Google AdWords and SEO?

Congratulations, you’ve decided to start an online business. Enjoy the E-commerce adventure! As with any business, you need clients otherwise it wouldn’t be a business now would it? But how? The best place to start is the internet of course. You are done with online research and slowly but surely you start to pick up on reoccurring words such as Search Engine Optimization and Google AdWords which leaves you chewing the back of your pen in uncertainty. Which is [...]